After the patch, nicotine gum also became popular as a stop smoking aid. The patch is so simple and easy to use, why didn’t everyone use it? Who would find nicotine gum to be a better product? As far as a good Stop Smoking Product is concerned, the patch did have one potential drawback: it didn’t offer a way to keep the mouth busy for people who didn’t just miss the nicotine, but the physical part of their smoking habit, too. Nicotine gum is held in the mouth and bitten. It is also useful for people who don’t want nicotine constantly, but only at the precise moment that they experience a cigarette craving.